x17 France

« X17 EXCLUSIVE - Reese Witherspoon Visits Brad Pitt's Malibu Home For Sale | Main | How Many Bikinis Does Leann Rimes Own? »

2011 VMAs Score Highest Number Of Viewers Ever For MTV

Posted on Mon Aug 29, 2011 03:20 PM PDT

VMAladygaga082911.jpgHurricane Irene, who? Despite massive power outages on the East Coast, MTV came out winning.

The 2011 Video Music Awards pulled in record-breaking numbers: 12.4 million viewers tuned in, making it the most watched MTV telecast in the network's twenty year history.

The show appeared to be aided by Beyoncé's pregnancy announcement - did you see that adorable baby bump rub at the end of her performance?! - and Lady Gaga's drag alter ego Jo Calderone. The 2011 VMAs were up 9% in total viewers and 8% in the 12-34 age range from last year's show.

Not only that, Sunday night's show was also the number one cable telecast of 2011. Not too shabby!

Looks like MTV is back in the music business - at least for now.

Photo: Courtesy of MTV/PictureGroup



No word yet on what the numbers were for lead-in Jersey Shore or the post-show premiere of the raunchy scripted show I Want My Pants Back.

 





Comments

comments powered by Disqus
Celeb Digs - Luxury Celebrity Real Estate
Lana Del Rey In Portofino
X17 on Twitter
Like us on Facebook!
Latest Celebrity Tweets

Do you like Kim better as a blonde or a brunette?

Blonde
Brunette
  • Vote
  • View Results
Becks or Biebs?
Beckham Bieber
VOTEVIEW RESULTS