Vampires Prove To Be Billion Dollar Business
Posted on Wed Aug 25, 2010 11:47 AM PDT

TrueBlood200.jpgLOS ANGELES, California (X17online) - Vampire movies, TV shows and merchandise are bringing in billions of dollars. Just this past weekend, the Twilight parody Vampires Suck grossed $20 million at the box office.

The three Twilight films have grossed over $1.7 billion at the global boxoffice. Vampire merchandising has raked in $600 million, TV and DVDs $1.2 billion and publishing $1.6 billion, according to The Hollywood Reporter.

As for why vampires are so popular with audiences, CW's The Vampire Diaries executive producer Julie Plec says:

    "By starting with one simple mythological creature that's been part of our literary universe for centuries, you can create a story that has it all: romance, horror, action, special effects, sex, epic love, wish fulfillment, romantic leading men, delicious bad-boy villains, female badasses, damsels in distress, death, monsters and, ultimately, the perfectly flawed hero who would give it all up if it meant they wouldn't have to spend eternity alone. It doesn't get more universal than that."

HBO's True Blood season 3 finale will air September 12th. The series, with 5 million regular viewers, has been HBO's most successful property since The Sopranos. According to THR, domestic and foreign licensing arrangements could generate $100 million-$125 million from Vampire Diaries and $50 million-$75 million from True Blood.

Courtesy: HBO

MORE NEWS... »