The Soft Sell
Posted on Fri Aug 17th, 2007 2:45pm PDT By X17 Staff
That's how marketing folks would describe Alli Sims' marketing of her forthcoming album, anyway - when we ran into the ex-sisstant last night outside of Opera, we had more questions about her album by the time she left than we did before she showed up! (And once again, Alli demonstrated her desire to be taken seriously as an artist as she refused to answer any questions about her former employer, Britney Spears. Way to keep the focus on yourself, Alli!)
We're not kidding about our curiosity with regards to Alli's album, incidentally - after watching Rihanna ride JR Rotem's productions to stardom, we're legitimately curious as to whether he can do it again!