Rob Pattinson Cannes film festival yacht party boat kiss charity amfAR

I guess the real question is, how much would you pay to kiss him?

Rob Pattinson attended amfAR's annual Cinema Against AIDS event in Cannes last night, and the Twilight stud auctioned off his kisses to two lucky bidders – at 20,000 euros per kiss – that's approximately $27,000 each!

It was just a kiss on the cheek, but still! It's worth it, right?