Kim Kardashian Sues Old Navy For Supposed Look-A-Like

Kim Kardashian's attorney, Gary Hecker, filed a federal lawsuit Wednesday against Old Navy over the company's "unauthorized use of [Kim] Kardashian's name, likeness, identity and persona."

The suit is referring to the "Super C.U.T.E." commercial starring a woman who some have speculated is parodying Kim Kardashian. She plays a celebrity of some kind in the commercial, at one point singing about "posing for a magazine."

E! reports that the total damages could add up to $20 million.

The look-a-like actress, Melissa Molinaro, is now reportedly dating Kim's ex, NFL player Reggie Bush. Ouch.

While Molinaro has denied that she was hired as a Kardashian doppelganger, when the commercial came out in February, Old Navy Tweeted that she looked "just like Kim K!"

Said one such Tweet, ""Breaking News!! @CBSNEWS reports that Old Navy's Super CUTE star looks like @kimkardashian. #LOL. What do you think?""

Because Kim has exclusive rights to her own likeness and identity, and because much of her $65 million fortune comes from the use of that identity through product endorsements, Kim might have a case.

What do you think -- should Kim win in court?

Check out a refresher of the commercial after the jump ...