Beyonce dress perfume pregnant heels baby blazer

She's definitely got that mommy-to-be glow!

Beyoncé stepped out in a gorgeous blue dress and matching blazer which virtually concealed her growing baby bump, as she attended the launch of her new fragrance, Pulse, in NYC on Wednesday.

The pop superstar announced her pregnancy early this month, but the busy businesswoman didn't skip London Fashion Week, where she debuted her House of Deréon clothing line.

Mrs. Jay-Z gushed to reporters while doing publicity for her the line she designs with her mother: “I am having so much fun, it has been the most fun time now that it has been announced. It was really difficult to conceal, but now ... I can be proud and excited about it, I’m having so much fun shopping — it’s great!”.