It's the dye job that rocked the world!

Earlier today, Kim Kardashian caused quite a commotion when she bleached her hair and debuted the striking style in Paris. The attention-seeking reality star went to plethora of events today, including watching her sister Kendall do her catwalk strut during the Balmain show during Paris Fashion Week.

But seriously -- that hair?! It's like Children Of The Corn: Kardashian Edition or a bad Draco Malfoy costume.

After the show, Kimmy K went back to her hotel and then was off to dinner with her group, which included Kanye West, Gigi Hadid and Kris Jenner. The star-studded bunch then attended the Balmain dinner at La Perouse restaurant. Oh la la!

Earlier in the night, Kendall caused quite the frenzy after walking Balmain's runway. Between Kim's hair and Kendall's high-fashion modeling -- those Kardashians certainly know how to get some attention!